Rouge Dior - Ultra Rouge Ultra Pigmented Hydra Lipstick 12H Weightless Wear

Rouge Dior Ultra Rouge is the first incredibly long-wearing lipstick with the comfort of a lip ink: a true revolution in the history of lipstick. Ultra Rouge offers a lightweight, ultra-comfortable formula and all the colour of a high-pigmentation lipstick. The colours seem more saturated with a luminous, semi-matte finish for incredible sensoriality and hydration. Always at the cutting edge, Dior challenged its research department to combine the desire for dazzling colour with the need for long-lasting comfort. The fruit of long research and in-depth scientific studies, Rouge Dior Ultra Rouge is Dior's first lipstick composed of a polymer combined with a plant-based oil to deliver absolute hydration and comfort, along with 12-hour wear with no tight or dry sensation.